Dan Lopez.

Made for the webinar

Ad concepts.

I explored different ways to connect the opportunity to sell AI software with a practical webinar. These are creative directions to test; the next step would be to learn which brings in people who publish apps and become paying customers.

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Client offers

Three ways to frame a software service: a solo business, a scoped project and ongoing support.

One-person AI software business
One-person AI software business
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An example project offer
An example project offer
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Build fee and monthly support
Build fee and monthly support
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Finding the first client

Creative built around client discovery, an example price and a business conversation.

Find clients without an audience
Find clients without an audience
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Package a paid project
Package a paid project
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“Can you build it for me?”
“Can you build it for me?”
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Earlier explorations

The first rounds of creative, including a revised no-code concept.

A paid AI project
A paid AI project
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No-code demo · revised
No-code demo · revised
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From spreadsheet to software
From spreadsheet to software
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The revenue angle
The revenue angle
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The client opportunity
The client opportunity
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Building without code
Building without code
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No-code demo · original
No-code demo · original
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Project prices and earnings-oriented headlines are illustrative concepts. These ads have not been run as a campaign. Final claims and offers would be reviewed before launch.